Effects of Decision Thinking Model and Risk Preference on Risk Decision-Making
Abstract: In recent years, with the deepening of the research of behavioral economics, risk decision making problems become an interdisciplinary field of study, which is highly appreciated by scholars, and scholars conducted a series of valuable researches. This study first selected 80 participants from four universities in Guizhou province according to the risk preference questionnaire data, including 40 participants in risk aversion group, 40 participants in risk seeking group. Then they entered respectively into different thinking modes of risk decision-making tasks, and the results showed that: First, the university students overall score high risk preference, and the university student groups tend to be more risk seeking in decision-making. Second, there is no significant influence on university students’ risk decision-making behavior, and risk preference significantly affects the risk decision behavior of university students. Third, risk aversion type university students are more adventurous on the analysis of the thinking mode of decision-making behavior, which tends to be conservative in intuition thinking mode. However, risk seeking type university students tend to be conservative on the analysis of thinking mode, and they tend to adventure in the intuition thinking mode.
文章引用: 罗维维 , 王于宛簌 , 王 荭 , 袁方舟 (2016) 决策思维模式与风险偏好对风险决策的影响研究。 心理学进展， 6， 939-945. doi: 10.12677/AP.2016.69120
 黄文述, 耿晓伟(2012). 大学生风险决策的心理效应研究——基于劳动合同签订背景. 四川民族学院学报徐四华, 6, 97-101.
 李纾, 毕研玲, 梁竹苑, 等(2009). 无限理性还是有限理性?: 齐当别抉择模型在经济行为中的应用. 管理评论, 21(5), 103-114.
 梅胜军, 徐雅仙(2014). 大学生创业风险决策的心理机制. 经营与管理, 4, 141-145.
Hsee, C. K., & Weber, E. U. (1997). A Fundamental Prediction Error: Self-Others Discrepancies in Risk Preference. Journal of Experimental Psychology General, 126, 45-53.
 Payne, B. K., & Iannuzzi, J. B. (2012). Automatic and Controlled Decision Making: A Process Dissociation Perspective. Social Judgment and Decision Making, 41-45.
Schad, D. J., Nuthmann, A., & Engbert, R. (2012). Your Mind Wanders Weakly, Your Mind Wanders Deeply: Objective Measures Reveal Mindless Reading at Different Levels. Cognition, 125, 179-194.
 Vries, M. D., Holland, R. W., & Witteman, C. L. (2008). Fit-ting Decisions: Mood and Intuitive versus Deliberative Decision Strategies. Cognition and Emotion, 22, 931-943.