基于灰色关联分析法对物联网商业模式的评价研究
Study on the Evaluation of the Business Model of Internet of Things Based on Grey Correlation Analysis Method

作者: 刘文昌 :辽宁工业大学管理学院,辽宁 锦州; 王星驰 :辽宁工业大学研究生学院,辽宁 锦州;

关键词: 物联网商业模式灰色关联分析法The Internet of Things Business Model Grey Correlation Analysis Method

摘要:
物联网被视为继计算机、互联网之后信息化的第三次浪潮,更是被列入到“十三五”规划当中。其产业的发展离不开商业模式的支撑,本文运用灰色关联分析的方法,对不同主体的三种物联网商业模式进行评价分析,进而提出有利于物联网发展优化的商业模式以及对策和建议。

Abstract: The Internet of things is considered as the third wave of information technology after the computer and the Internet, and is also listed into “Thirteen Five” planning. The development of this industry is inseparable from the support of business model. This paper uses grey correlation analysis method, evaluates and analyzes three different kinds of business models of the Internet of things that have different subjects, and puts forward the business model, which is beneficial to optimize the development of Internet of things, and the countermeasures and suggestions.

文章引用: 刘文昌 , 王星驰 (2016) 基于灰色关联分析法对物联网商业模式的评价研究。 现代管理, 6, 146-153. doi: 10.12677/MM.2016.64019

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