现代管理

Vol.1 No.3 (September 2011)

存在供货延迟情况的易逝品订货定价策略
Perishable Product Order and Pricing Strategy in Delivery Delays

 

作者:

梁诚芳 , 姚俭

 

关键词:

易逝品供货延迟订货策略最优价格Perishable Product Delivery Delay Ordering and Pricing Policy Optimal Price

 

摘要:

供应链上游制造商对易逝品的供应发生供货延迟时会给销售商带来损失,通过构建利润模型,对比分析采用一次性订货一次定价策略、分批次订货一次定价策略和分批次订货多次定价策略,得到不同策略下的最优定价价格,并得到结论分批次订货与多次定价能够减少供货延迟对易逝品销售所带来的影响。

When the manufacturer delivery delays Perishable Goods, Vendors will result in Loss. Through comparative analysis the three policy: One-time ordering policy and pricing policy, Partial time order and One-time pricing policy, Partial time order and pricing policy. Calculated the optimal price, conclusion is Partial time order and pricing policy can reduce the influence of Delivery Delays.

文章引用:

梁诚芳 , 姚俭 (2011) 存在供货延迟情况的易逝品订货定价策略。 现代管理, 1, 143-145. doi: 10.12677/mm.2011.13026

 

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