现代管理

Vol.6 No.1 (February 2016)

企业并购重组中的文化融合关键因素实证研究
The Empirical Study on Key Factors to Successful Cultural Integration in Corporate Merger & Acquisition

 

作者:

汤小华 , 黎群 :北京交通大学经济管理学院,北京

 

关键词:

并购重组文化融合关键因素Merger & Acquisition Cultural Integration Key Factors

 

摘要:

在我国经济新常态下,需要通过企业的并购重组来实现产业整合和结构升级。文化融合是企业并购整合的重要内容,它决定着企业并购重组的绩效。本文通过实证研究发现:影响并购重组企业文化融合的关键因素有:双方企业文化的差异性、并购重组前期的文化尽职调查、公关行为、整合碰撞期和磨合期的文化融合促进措施等,其中,员工对文化的认同和领导行为对文化融合效果影响最大。据此,提出了并购重组企业文化融合的原则,以期能为我国并购重组企业的文化管理提供参考和借鉴。

We need industrial restructuring and upgrading by corporate Merger & Acquisition under China’s New Normal of economy. Cultural fusion is an important part of the merger integration, and is one of the key factors affecting the performance of M&A. We find some following key factors that influence the performance of firm culture integration by empirical research: the differences between two corporate cultures; due diligence before M&A; PR behavior; promotion measures of culture integration at the stage of collision during integration. Finally, we suggest some principles of culture integration for cultural management practitioners.

文章引用:

汤小华 , 黎群 (2016) 企业并购重组中的文化融合关键因素实证研究。 现代管理, 6, 8-15. doi: 10.12677/MM.2016.61002

 

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